Exercise: Why, Why, Why? | Story Cube

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The Little One

What to expect...

Video: Introduction (3:12)
Hello, and welcome
Who are we?
Why Story Cube?
Is this for me?
How Story Cube works

Health Check

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Video Overview

One hour video overview (53:39)

Problem

“What is the top customer problem you solve and how have you validated this?”
Case studies
Exercise: Get Googling
Checklist

Solution

“What exactly do you do and how do you deliver on your promise?”
Case studies
Exercise: Existing solutions
Checklist

Differentiators

“What are your wow factors and how do you clearly stand out?“
Case studies
Exercise: Your Favourite Brands
Checklist

Motivations

“Why does your organisation exist and what keeps you focussed?”
Case studies
Exercise: Why, Why, Why?
Checklist

Connections

“How do you reach and connect with your audience?”
Case studies
Exercise: Customer Personas
Checklist

Obstacles

“What might stop success and how do you plan to overcome this?”
Case studies
Exercise: Your competitors
Checklist

Telling Your Story

Story Cube review
How does it all fit together?
Some final tips

The End

Congratulations
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Exercise: Why, Why, Why?

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